Getting the Most Out Of Your PLR Products

When promoting PLR products, don’t settle for doing what everyone else does. Selling digital products, you get points for originality and not for following the crowd.

When you own Master Resell Rights you will be limited in what you can do with your product. Most often you won’t have the right to alter the content and will have to sell it with both the content and links within the product entirely intact, the way around this without violating the terms and conditions is to create an accompanying report to go along with the package. If you yourself then offer MRR (Master Resell Rights) to your own report that you created, your affiliate links and web site will be virally promoted using other people’s efforts instead of solely your own.

However, when you own Private Label Rights, you are then granted greater flexibility on what you can do with the products. When you have Unrestricted PLR, you basically have the license to do whatever you want with the content and it’s treated much in the same way as Public domain content.

So, to get the most out of your PLR you can start by…

Appearance

You can get more out of your PLR products just by giving them a makeover with a new graphic. After all, everyone has seen the very same PLR you’re promoting, the entire internet is a vast place and information spreads across it like wildfire. Chances are everyone’s already seen what you have, so to give yourself an advantage over the masses by offering the same thing using your graphic.

Even if you didn’t alter your title (not recommended), if people had a choice to choose between the hundreds of others selling the same product or yours with the different e-book cover graphic, yours would stand out a mile. People really do judge a book by its cover and are drawn to the new, so add a new lease of life to your products by beginning with changing your graphic.

Content

The beauty of PLR is that you can create an entirely new product based upon the raw information you receive. PLR is somewhat of a product chameleon; it can take whatever form depending upon your need and your market. To give your PLR new life, alter the title for starters. Change the table of contents. Shorten the content. If your content is long, break it up into set of mini volumes. Turn them into mini reports to add as a list builder. Use them as viral reports to generate sales on autopilot by adding your web site details and affiliate links throughout your report. Use as article content and newsletter content. Get creative, find uses of your own.




Media

With pod casting and online video, you’re no longer restricted to just the written word any longer. Give your PLR a new product shelf life by recording the content as an MP3 and selling it as an audio recording.

Why just stop there, why not burn it to CD and sell it as a physical product? Physical products still have higher perceived value so you can charge more, the additional bonus of selling as a physical product is that you get access to your customers mailing address to which you can sell similar offers in the future. This paves the way for higher ticket items, namely home business study courses, so don’t underestimate the value and power of selling physical products.

You can also transform your content into video and promote on video sites. There are around 70 plus sites that generate hundreds of thousands of viewers on a daily basis, what a great way to get publicity for your product and to get indexed in the search engines quickly.

So as you can see there are many ways to transform your PLR into a hot commodity, all it takes is a little imagination to turn your rehashed content into a fresh, new information heavyweight contender.

Stay Tuned,
DIYDI